In Australia we have seen ‘binge drinking’ become a real problem in the past two to three years. Drinking binge is defined as drinking 5 standard drinks or more an evening.
The target group that the government is most concerned about includes the 15-25 year olds: teenagers and people in their young twenties getting completely drunk while drinking alco-pops or beer mixed with any kind of hard liquor. Even the introduction of additional taxes on alco-pops hasn’t helped.
How does binge drinking affect you or your kids?
I simply adore the awareness ads such as the Drinking Nightmare campaign, which provides a good insight into how a night out could go wrong.
Does it help? I have asked a few of the mates in my daughter’s High School – and they all recognize this ad; they even tell me, that this ad is telling us the real story and that they started thinking about the impact alcohol has for them.
Whether it is wine or beer or any kind of alcoholic mixture, let us enjoy responsibly and help our children understand the negative (as well as the positive) consequences alcohol can have on them.
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Die Australische Regierung wirbt seit Ende des vergangenen Jahres verstaerkt mit einer neuen Kampagne gegen das sogenannte ‘Binge Drinking’. Mehr als 5 Glaeser alkoholreicher Getraenke gelten als Binge Drinking und somit als erhoehter Risikofaktor vor allem fuer die 15-25 Jaehrigen.
Ich befragte meine Tochter, die in die HighSchool geht, ob dieser Kampagne in der Schule Beachtung geschenkt wird und sie bejahte das ausdruecklich. ‘Enjoy responsibly’ steht auf jeder Flasche mit Alkoholinhalt in Australien, das gilt wohl fuer jeden fuer uns.
Ihr Michael Brecht
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