Australischer Wein gewinnt ‘world’s best green drink’ Titel
Bei den 2010 Green in Awards in London gewann gestern die australische Taylors Wines den Titel des besten grünen Getraenks. Dieser Preis ist nicht etwa für einen grünen Tropfen des Hauses vergeben worden, nein: hier werden die Bemühungen der Taylors gewürdigt, umweltfreundlich und nachhaltig als Winzer tätig zu sein.
Best Green Drink
Konkret wurde die Eighty Acres Initiative aus dem September 2009 preisgekrönt – der weltweit erste Wein der zu 100% carbon neutral ist – die Bewertung wurde anhand des strengen ISO14044 Verfahren getestet.
Mitchell Taylor, Winzer aus der 3. Generation der Taylors war dementsprechend euphorisch über diesen Titel. Den ‘Best Green’ Titel zu gewinnen sei für ihn eine Auszeichnung für die ganze Familie.
Downunderwines gratuliert den Taylors zu diesem Weltmeistertitel.
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Europe’s leading drinks publication, Drinks Business, last night named an Australian family owned and operated winery winner of the Best Green Launch at the 2010 Green Awards in London.
Taylors Wines won the award at the Drinks Business Green Awards which recognises and rewards drinks businesses for significant environmental, sustainable and climate change initiatives. The inaugural event comes at quite possibly the most crucial time for environmental awareness across commercial industries.
The Best Green Launch is awarded to a beer, wine, spirit or soft drink launch that has promoted an environmentally friendly cause, has sustainable issues at its core and clearly demonstrates a reduction in its environmental impact during production.
Taylors Wines was the only Australian entrant in the international Best Green Launch category and won for its September 2009 launch of Eighty Acres – the world’s first 100% carbon neutral range of wines based on a complete cradle to the grave Life Cycle Assessment (LCA) compliant to ISO14044.
The LCA approach, maintained by The Australian Wine Research Institute, allowed Taylors to define an accurate total carbon footprint and subsequently work to minimise emissions prior to off-setting the balance. To assist with the reduction of emissions, Taylors has moved the Eighty Acres range into O-I’s new Lean + Green™ lightweight bottles that are 40% lighter than normal bottles and reduce CO²e per bottle by more than 15%.
Mitchell Taylor, third generation Managing Director for Taylors Wines is thrilled to win such a prestigious environmental award. “This award is a major honour for our family business. Our environmental commitment is something we all hold very dear to our hearts and for many years, we have made a concerted effort to protect the future of the Australian and global wine industry and ultimately future generations of our family. Winning Best Green Launch is confirmation that we’re doing the right thing,” said Taylor.
Michael Brecht
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