wineries discovered down under
Eine neue Facebook App macht Reisen in Down Under einfacher. Tourism Australia hat herausgefunden, dass viele seiner Fans auf facebook sich auf die Angaben und Empfehlungen ihrer Freunde verlassen, wenn die Reise durch das großartige Land angetreten wird. Und deshalb gibt es jetzt eine neue facebook app unter dem Namen ‘Entdecke Australien durch deine Freunde’.
Wir werden bei unserer nächsten Reise die App ausprobieren und davon berichten.
Travellers can now tap into their trusted network of Facebook friends for inspiration and ideas to plan and make the most of a holiday in Australia thanks to a new app launched this week by Tourism Australia on its Facebook page. The new ‘Discover Australia Through Your Friends’ app merges the best of Google Maps and Facebook technology to create a unique travel planning tool to not only help choose where in Australia to go, but also provide inspiration and advice from friends who may already have been there.
The app provides users with a location-specific snapshot of where all of their Facebook friends have previously ‘checked in’, photos they may have ‘tagged’ and also any comments they may have posted about their travel experiences whilst there.
A survey of over 1,000 Facebook users nationwide revealed up to 73 per cent admit to proactively checking the social media networks of their friends whilst they are on holiday, including visiting their friends’ Facebook pages, checking news feeds, photos, reading status updates or directly conversing about the trip on Facebook.
20 per cent of those surveyed also admitted they have been prompted to book a domestic holiday as a result of viewing these Facebook updates, often inspired by photos and check-ins.
Michael Brecht
Related posts: